Liz Couto

Content Marketer | Shopify

Liz Couto

Liz Couto leads Content Marketing for the Shopify Developer Program.

Her professional background looks like an odd mash-up of Mad Men and Silicon Valley. She can often be found with a cat in her lap, and a coffee in hand.


Growing your dev community through content marketing

Building a brand new content marketing arm for an established developer community should be easy, right? Not exactly. I’ll share my experience and strategies for navigating misconceptions, finding success, and building a sustainable content model that helps attract new developers to your platform.


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